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The Sony KDL55EX720 proudly offers its opinions of the best high definitiontelevision equipment available today. When you unlike other review websites, The Sony KDL55EX720 bases its recommendations on a little different criteria. We tailor our reviews to exactly what you the online consumer are looking for, manufacturers who build the greatest quality for the greatest value with the proven ability to support you and your online purchase through the entire process and after.
Our opinions have come through the actual buying process and personal testing of the high definitiontelevision equipment thereafter. The Sony KDL55EX720 has done exactly what you the customer are looking to do, purchase a Samsung high definitiontelevision online and document the process. We base our reviews on overall product quality, price, sales support (Q&A), website navigation, shipping, warranty and customer service.

Sony KDL55EX720

The Sony KDL55EX720 55 inch three dimensions LED television from Sony is a very good blend of design, price and performance wrapped into a three dimensions LED television. Its ground breaking features, like LightSensor technology automatically adjusts the picture color based on a room’s lights to create an unmatched home entertainment experience.

Sony KDL55EX720 also makes placing the television a cinch because the Sony KDL55EX720 can show vivid images from anywhere in the room. With full high definition 1080p resolution, Wi-Fi ready and an edge Wi-Fi readyLED Backlight, andcapabilities, the system makes the most from any media you are using. Another advantage of purchasing the sony KDL55EX720 is the addition of Motionflow XR 240 technologies, which ensures that superior fast-moving images are delivered in detailed color and are adjusted so nothing goes by in a blur.

Sony KDL-55EX720 series represents the least-expensive model in the company's 2011 television lineup with three dimensions and a 240Hz refresh rate--both bullet points that the less-expensive KDL-55EX620 series lacks. It's also Sony's highest-end 2011 television to feature a matte screen finish--not a bullet point, but something we really appreciate. The latter helps improve image quality in bright rooms, but overall the KDL55EX720's strongest suits have little to do with the picture. Those highlights include miserly power use, extensive Internet content options, and a competitive price compared with other active three dimensions-compatible LED-based LCD televisions.

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The good point: The Sony KDL-55EX720 has accurate color in bright areas; handles 1080p/24 content properly; and is extremely energy-efficient. Its automatic turn-off feature saves power and its matte screen reduces glare in brighter rooms. It has solid Internet services, including numerous niche videos and exclusive Qriocity and Gracenote. Lastly, the television boasts classy, understated styling.

The bad point: It reproduces lighter black levels, and its darker areas are tinged blue. The Sony KDL-55EX720 cannot customize dejudder processing and has less-even screen uniformity.

The bottom line: The picture quality of Sony's KDL-55EX720 shows some flaws but its efficiency, design, and well-stocked feature list will win plenty of converts.